Hi, I'm Anna Carolina. I started out trying to make positive conscious choices as a consumer. This led me to reduce plastic use where I could, buy organic products and shop from local stores. In 2019, I began making my own home fragrance and skincare products for me and my family, and realised that there was a great opportunity to have a bigger impact by offering my products to others.

In 2020, during the first wave of the global pandemic, I felt that it was important to create products that gave people comfort and relief during such difficult times. That's when my passion for aromatherapy came in handy and I created my best-selling Aromatherapy Collection.

I continue to develop myself to innovate and offer products that are natural, ethical but also serve a bigger purpose in my customers' lives - to support positive states of mind whilst enjoying the benefits of nature. My vision is to create wellness products that do not cost the earth and my commitment is to only use sustainable, natural and high-performance ingredients.